Toyota Logo - What it stands for
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Toyota Logo - What it stands for
Ever wonder what the Toyota logo stand for?
Ideas Behind the Ovals
The current Toyota mark was introduced in October of 1989, to commemorate the 50th year of the company. The development of the current logo took about five years, as it was necessary to develop a suitable logo to integrate with the rising profile of Toyota in foreign countries. There were two motivating factors in designing the logo: recognition from a distance announcing the "arrival of Toyota", and a logo with a strong visual impact that stands out from other automobiles.
There are three ovals in the new logo that are combined in a horizontally symmetrical configuration. The two perpendicular ovals inside the larger oval represent the heart of the customer and the heart of the company. They are overlapped to represent a mutually beneficial relationship and trust between each other.
The overlapping of the two perpendicular ovals inside the outer oval symbolize "T" for Toyota, as well as a steering wheel, representing the vehicle itself. The outer oval symbolizes the world embracing Toyota. Each oval is contoured with different stroke thicknesses, similar to the "brush" art known in Japanese culture.
The space in the background within the logo exhibits the "infinite values" which Toyota conveys to its customers: superb quality, value beyond expectation, joy of driving, innovation, and integrity in safety, the environment and social responsibility.
Source - http://www.toyota-global.com/showroom/emblem/passion/" onclick="window.open(this.href);return false;
Ideas Behind the Ovals
The current Toyota mark was introduced in October of 1989, to commemorate the 50th year of the company. The development of the current logo took about five years, as it was necessary to develop a suitable logo to integrate with the rising profile of Toyota in foreign countries. There were two motivating factors in designing the logo: recognition from a distance announcing the "arrival of Toyota", and a logo with a strong visual impact that stands out from other automobiles.
There are three ovals in the new logo that are combined in a horizontally symmetrical configuration. The two perpendicular ovals inside the larger oval represent the heart of the customer and the heart of the company. They are overlapped to represent a mutually beneficial relationship and trust between each other.
The overlapping of the two perpendicular ovals inside the outer oval symbolize "T" for Toyota, as well as a steering wheel, representing the vehicle itself. The outer oval symbolizes the world embracing Toyota. Each oval is contoured with different stroke thicknesses, similar to the "brush" art known in Japanese culture.
The space in the background within the logo exhibits the "infinite values" which Toyota conveys to its customers: superb quality, value beyond expectation, joy of driving, innovation, and integrity in safety, the environment and social responsibility.
Source - http://www.toyota-global.com/showroom/emblem/passion/" onclick="window.open(this.href);return false;
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Re: Toyota Logo - What it stands for
Dagse
Baie dankie dit is werklik insiggewend ek mis egter die wilde wit perd van die eerste Toyotas in Suid Afrika
Groete
Hansman&Vaaltyn
Baie dankie dit is werklik insiggewend ek mis egter die wilde wit perd van die eerste Toyotas in Suid Afrika
Groete
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Re: Toyota Logo - What it stands for
:wth: En al die tyd dog ek iemand het doughnuts getrek met n Hilux en dit afgeneem
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Re: Toyota Logo - What it stands for
Het al gwonder hoe sal my sfa lyk met so lekker groot Toyota wit perd sticker op die bonnet.Ek was ook mal oor daardie wit perd kentekenhansman wrote:Dagse
Baie dankie dit is werklik insiggewend ek mis egter die wilde wit perd van die eerste Toyotas in Suid Afrika
Groete
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Re: Toyota Logo - What it stands for
Dawie, mens gaan nie die wit perd sien nie...Lollie wrote:Het al gwonder hoe sal my sfa lyk met so lekker groot Toyota wit perd sticker op die bonnet.Ek was ook mal oor daardie wit perd kentekenhansman wrote:Dagse
Baie dankie dit is werklik insiggewend ek mis egter die wilde wit perd van die eerste Toyotas in Suid Afrika
Groete
Hansman&Vaaltyn
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2010 Hilux 3.0 D4D D/C 4x4 with GOMAD "Brood" Canopy. Tripod.
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Re: Toyota Logo - What it stands for
Ek dog dis net 'n nice manier om 'n T te maak
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Re: Toyota Logo - What it stands for
Iewers daar buite is daar 'n maatskappy wat Toyota baie geld gevra het om die nuwe logo te ontwerp... En toe die klomp bollie uitgedink het oor wat dit beteken... Hulle lag seker nogsteeds, 20 jaar later, al die pad bank toe.
White space means infinite values... het jy al gesien hoe baie white space het 'n Merc of Audi se logo... so het hulle dan meer infinite values? Bwahaha! As nonsens uitdink 'n siekte was...
White space means infinite values... het jy al gesien hoe baie white space het 'n Merc of Audi se logo... so het hulle dan meer infinite values? Bwahaha! As nonsens uitdink 'n siekte was...
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Re: Toyota Logo - What it stands for
Stem saam, iemand het n moerse brainwave gekry en kringe in die stof getrek en n moerse klomp geld gemaak, hoekom is ons nie slim nie?Gerrie wrote:Iewers daar buite is daar 'n maatskappy wat Toyota baie geld gevra het om die nuwe logo te ontwerp... En toe die klomp bollie uitgedink het oor wat dit beteken... Hulle lag seker nogsteeds, 20 jaar later, al die pad bank toe.
White space means infinite values... het jy al gesien hoe baie white space het 'n Merc of Audi se logo... so het hulle dan meer infinite values? Bwahaha! As nonsens uitdink 'n siekte was...
Ek het ook die perd verkies, maar ek dink hy was al n bietjie krippel ge-stamp voor op die Taxi's.
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Re: Toyota Logo - What it stands for
Lekker om dit te weet maar stem ook vir die ou wit perd.
Is gebed jou spaarwiel of jou stuurwiel?
'Life is a coin. You can spend it anyway you wish, but you can only spend it ONCE'
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